About Me

Bridging the gap between user needs and business success through strategic product marketing

My Story

A professional with 6 years of in-depth UX Research experience, currently pursuing an MBA in Business Innovation & Engineering at Breda University of Applied Sciences.

My extensive background in understanding user needs across diverse industries ignited my passion for product marketing: I consistently observed that even the best solutions faltered without effective communication and proper user education.

My unique value proposition lies in blending deep user empathy and data-driven insights from UX research with strategic business acumen, enabling me to craft compelling product narratives and drive impactful go-to-market strategies that ensure product value truly resonates with users and achieves performance goals.

UX Research Professional

6 Years

Deep expertise in understanding user needs across diverse industries

MBA Student

Current

Business Innovation & Engineering at Breda University of Applied Sciences

Core Expertise

UX Research
Product Marketing
Go-to-Market Strategy
User Empathy
Data-Driven Insights
Business Strategy
Product Narratives
User Education
Market Analysis
Strategic Planning

Ready to work together?

Let's discuss how we can collaborate on your next project. I'm always excited to take on new challenges.

Get In Touch

Or reach out directly:

me@lenarahimi.com